Benefits for Your Business

A 

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Agile Development: 

 

A methodology for software development emphasizing flexibility, continuous improvement, and customer satisfaction through collaborative efforts.

 

Attribution Modeling:

 

Determining the most effective marketing channels by assigning credit for sales and conversions to different touchpoints in the customer journey.

 

B 

 

Backlog:

 

A list of features, enhancements, and bug fixes planned for future development in a product.

 

 

 

Behavioral Segmentation: 

 

Segmenting consumers based on their behavior patterns as they interact with a brand or make purchasing decisions.

 

C - Churn Rate:

 

The rate at which customers stop subscribing to a SaaS service, crucial for understanding customer retention.

 

Competitive Analysis: 

 

Identifying key competitors and researching their products, sales, and marketing strategies.